Njonja Soe are enjoying delicious meals from Kedai Ciamso!
No need to worry about time constraints. Because Kedai Ciamso is always open every day for 24 hours!
The mascot output is in the form of visual elements on Kedai Ciamso Instagram post
to build emotional bonds with consumers, increase engagement, and communicate the brand values of Kedai Ciamso.
Heritage is celebrated with a modern twist.
As Arti Karya, we transform ideas into captivating visuals, just like the illustration above. We strive to create
As Arti Karya, we transform ideas into captivating visuals, just like the illustration above. We strive to create
elements of Cultural Heritage and Modernity. Which truly reflects the strong character of one of our clients.
Mascots are able to humanize brands so that consumers can engage emotionally with them. Mascots have personalities
that reflect the brand itself, and has a timeless nature because it is able to stick in people's memories.
A mascot illustration for the personification of the Kedai Ciamso brand, which we depict in the form of a Chinese woman wearing
a traditional Cheongsam dress. In line with the Kopitiam concept from Kedai Ciamso which displays "old school" visual elements
in accordance with the Peranakan Chinatown era in the Nusantara.
Creative Lead Alwan Darishilmy Illustrator Sasha Yuliana Photographer Vitho Robbi
Project Lead Muhammad Viardi Pratama
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